Alphabet's Taara: A New Challenger to Starlink Alphabet, the parent company of Google, has recently spun off its light-based internet project, Taara, into an independent company. This move positions Taara as a direct competitor to SpaceX's Starlink, which provides satellite-based internet services. Taara uses laser technology to transmit data, offering speeds of up to 20 gigabits per second over distances of up to 20 kilometers[1][2]. This innovative approach allows Taara to bypass traditional radio frequencies, which are becoming increasingly crowded, and to quickly enhance existing network infrastructure, especially in densely populated areas[2]. From X Division to Independent Entity Taara emerged from Alphabet's X division, known for its experimental projects, including the now-defunct Loon, which aimed to connect remote regions using stratospheric balloons. Unlike Loon, Taara focuses on using lasers at lower altitudes, making it easier to install and expand existing infrastructure. For instance, its terminals can be attached to existing masts, trees, or buildings in just a few hours[2]. This flexibility and speed of deployment are key advantages Taara offers over traditional satellite-based systems like Starlink. Strategic Independence for Growth By becoming an independent company, Taara aims to raise capital more efficiently and attract strategic investments. This independence will also enable Taara to grow faster and potentially expand its operations globally. Currently, Taara is active in twelve countries, with notable projects like establishing a laser internet connection over the Congo in West Africa[2]. The company's technology is particularly beneficial for strengthening network infrastructure during major events or in areas where traditional connectivity is limited. Taara vs. Starlink: A Comparative Look A common question about Taara's technology is how it compares to Starlink in terms of coverage and cost. While Starlink excels in providing connectivity to remote areas, Taara's laser technology is better suited for enhancing existing infrastructure in densely populated regions. Additionally, Taara's lower-altitude laser transmitters are easier to install and maintain compared to satellite systems, which require launching satellites into orbit[2]. The Future of Internet Connectivity In conclusion, Taara's spin-off marks a significant step in the development of alternative internet connectivity solutions. As Taara continues to grow and expand its services, it will be interesting to see how it competes with Starlink and other internet providers. The future of internet connectivity may involve a mix of satellite and terrestrial technologies, each serving different needs and environments.