Acer, a brand predominantly known for its laptops and computing devices, is making a renewed push into the smartphone arena with the launch of the Super ZX and Super ZX Pro in India. This marks a significant step for the Taiwanese company, which has been largely absent from the smartphone market for several years. These new devices, available exclusively through Amazon India starting April 25, represent Acer's attempt to recapture a segment where it has historically had limited success. It's crucial to note that this venture is not solely driven by Acer itself. Instead, the Super ZX and Super ZX Pro are designed, manufactured, and sold by Indikal Technologies, an Indian company, under license from Acer. This arrangement mirrors Indikal's existing role in producing Acer-branded televisions in India, suggesting a strategic partnership aimed at leveraging local expertise and manufacturing capabilities. The Super ZX and Super ZX Pro are positioned as mid-range smartphones tailored specifically for the Indian market. Given the intense competition in this price bracket, these phones need to offer exceptional value or unique features to stand out. Acer seems to be focusing on the former, providing solid specifications at competitive prices. The Super ZX, the more affordable of the two, is priced at Rs 9,999 (approximately $115 / €100). It features a 6.7-inch LCD display with FHD+ resolution and is powered by a MediaTek Dimensity 6300 processor. Memory configurations range from 4GB/64GB to 8GB/256GB, offering consumers a variety of options. The camera setup includes a 64-megapixel main sensor (Sony IMX682), a 2-megapixel depth sensor, and a 2-megapixel macro lens. A 13-megapixel front-facing camera and a 5,000 mAh battery with 33W charging support complete the package. Stepping up to the Super ZX Pro, priced at Rs 17,999 (approximately $210 / €185), users get a 6.67-inch AMOLED display with FHD+ resolution and a smooth 120 Hz refresh rate. Under the hood is a MediaTek Dimensity 7400 chipset, coupled with various memory options ranging from 6GB/128GB to a generous 12GB/512GB. The Pro model also boasts a triple-camera system, featuring a 64MP (Sony-LYT882) main sensor, a 5MP ultra-wide lens, and a 2MP depth sensor. It shares the same 13-megapixel selfie camera and 5,000 mAh battery as the standard Super ZX. Notably, the Super ZX Pro comes with an IP64 rating for dust and water resistance and includes dual speakers with Dolby Atmos support, enhancing the multimedia experience. Both phones ship with Android 15 out of the box, providing users with the latest software and features. The success of these devices will depend on how well they resonate with Indian consumers seeking value-packed smartphones, and whether Acer, through its partnership with Indikal, can establish a foothold in this competitive market.
